




DDP │ Dongdaemun Design Plaza
Entertainment
4.3 (27960 reviews)
Architectural-landmark events venue with futuristic design, a design market & food vendors.
281 Eulji-ro, Jung-gu, Seoul, South Korea
+82 2-2153-0000
Did You Know?
World Design Capital
Seoul was named the World Design Capital in 2010, largely due to the innovative design of the DDP.
Architectural Style
The DDP is recognized as the world's largest atypical architecture, showcasing a unique and futuristic design.
Sleek Design
The DDP's design is often compared to a sleek, shimmering UFO that landed in the heart of Seoul.
Instagram Popularity
In 2015, the DDP was the most tagged location in South Korea on Instagram, highlighting its popularity among tourists and locals alike.
Highlights from Reviews
• amazing architecture
The unique, futuristic design by Zaha Hadid is a major draw, making it a prominent landmark.
• worthwhile exhibitions
Many reviewers enjoyed the various exhibitions, both free and paid, finding them worthwhile and eye-opening.
• easy access
The location is easily accessible via the subway station, making it convenient to visit.
• beautiful at night
The DDP is visually stunning, especially at night when illuminated, creating a memorable experience.
• great gift shop
The design shop offers creative, high-quality Korean designs, perfect for souvenirs and gifts.