




Mercato del Porcellino
Shopping
4.3 (3952 reviews)
A 16th-century loggia, originally a covered luxury-goods market, with statues & a famed fountain.
Piazza del Mercato Nuovo, 50123 Firenze FI, Italy
+39 339 327 1143
Did You Know?
The Little Pig
The market's iconic bronze statue is of a wild boar, which locals affectionately call 'Il Porcellino' (the little pig).
Good Luck Ritual
Legend has it that rubbing the snout of Il Porcellino brings good luck, and a coin dropped from its mouth into the grate below ensures a return to Florence. This ritual has made the snout noticeably shiny.
Statue's Origin
The original bronze fountain statue of Il Porcellino, depicting a wild boar, was sculpted by Pietro Tacca in 1634. The one at the market is a replica.
Specialty Goods
While once a market for food and spices, today Mercato del Porcellino is renowned for its wide array of high-quality leather goods, including bags, jackets, wallets, and belts, as well as souvenirs.
Highlights from Reviews
• leather goods
The market offers a wide and varied selection of Italian leather goods, including bags, belts, and wallets, often at competitive prices.
• Porcellino statue
The bronze boar statue, known as Il Porcellino, is a popular attraction where visitors rub its snout and drop coins for good luck, making for a fun tradition.
• historical architecture
The Loggia del Mercato Nuovo is praised for its delightful 16th-century architecture, offering an aesthetically pleasing environment for shopping and exploration.
• bargaining opportunity
Vendors are often open to haggling, providing opportunities for shoppers to negotiate prices, especially when paying with cash or buying multiple items.
